Fox Film Content to go Mobile
Twentieth Century Fox, one of the world’s largest producers and distributors of motion pictures, and Sorrent, Inc., a leading creator and global publisher of mobile entertainment, announced a two-year worldwide partnership in which Sorrent will be the exclusive publisher of mobile games and content for selected upcoming Fox feature film releases.
The partnership will launch with a mobile game and special entertainment content for Fox’s highly-anticipated computer animated feature film, “Robots.” The mobile game will debut simultaneously with the release of the console title, which will be published by Vivendi Universal Games.
“We are thrilled to create and publish mobile games and content that will leverage the popularity of Twentieth Century Fox’s movies and give consumers a way to access the information and entertainment they seek, whenever they want, wherever they are,” said Greg Ballard, chief executive officer, Sorrent. “Our partnership with Fox extends our leadership worldwide and supports our goal of being the leading mobile entertainment publisher around the world.”
Through the agreement, Fox will have global reach to wireless users for its breakthrough creative content from its motion pictures. Fox and Sorrent will partner on other films, including “Kingdom of Heaven,” “Mr. and Mrs. Smith,” and “Ice Age 2: The Meltdown.”
“Sorrent has consistently delivered high quality, top-rated games and entertainment to the mobile platform,” said Lucy Hood, senior vice president of content and marketing, News Corporation. “This relationship adds a new dimension to the way we build our relationship with consumers.”
About News Corp.
The News Corporation Limited had total assets as of June 30, 2004 of approximately US$52 billion and total annual revenues of approximately US$21 billion. News Corporation is a diversified international media and entertainment company with operations in eight industry segments: filmed entertainment; television; cable network programming; direct broadcast satellite television; magazines and inserts; newspapers; book publishing; and other. The activities of News Corporation are conducted principally in the United States, Continental Europe, the United Kingdom, Australia, Asia and the Pacific Basin. For more information about News Corporation, please visit www.newscorp.com.
About Fox Filmed Entertainment
One of the world’s largest producers and distributors of motion pictures, Fox Filmed Entertainment produces, acquires and distributes motion pictures throughout the world. These motion pictures are produced or acquired by the following units of FFE: Twentieth Century Fox, Fox 2000, Fox Searchlight Pictures and Twentieth Century Fox Animation.
About Sorrent, Inc.
Sorrent is a global publisher of award-winning wireless entertainment based on original and licensed properties from including Atari, Viacom, Cartoon Network and FOX Sports. Sorrent games are available to more than 800 million mobile subscribers via 90 carriers worldwide, across platforms including Java, BREW and i-mode. Sorrent also develops and publishes mobile games under the Macrospace brand as well as offering a complete end-to-end mobile gaming solution via ProvisionX, the most widely deployed Java download service worldwide. Sorrent is based in San Mateo, California and has offices in London and Singapore. Founded in 2001, Sorrent has attracted top tier venture capital firms including NEA, BA Venture Partners, Sienna Ventures and Globespan Capital Partners. For more information, visit www.sorrent.com.
Sorrent, Inc. is a trademark of Sorrent, Inc.